Bensimon is a family story! It has started in 1975. The brand conveys its values and DNA from generation to generation: the spirit of sharing, of openness to the world, of a colorful vision of life, of passion for unique pieces and timeless products. Carrying these values, the company, embodied by two brothers, Serge and Yves Bensimon is constantly guided by encounters, passion and interaction.
Who has never once worn a pair of Bensimon sneakers? Iconic and indispensable, it features in everybody’s story. It has become, over the years, the everyday “friend” and seduces all generations. It is part of French heritage and known as an emblem of Parisian fashion.